About

Hi, I’m Esmé – a Berlin-born marketing consultant specializing in Instagram, Shopify and Klaviyo.

My background combines creative direction with hands-on business building: I studied Art & Design History in London, worked in fashion as a celebrity stylist assistant, and later returned to Berlin to help grow my family’s restaurant business as the second generation – driving marketing, brand development, and expansion over seven intense and exciting years.

That experience ultimately took me to New York, where I gained hands-on agency experience in marketing and events – working in a fast-paced, high-standard environment.

Today, I work remotely across Berlin, New York, and Los Angeles, supporting brands and founders with clear strategy and execution – from optimizing Shopify stores to building high-performing newsletters, launches, and digital systems that actually convert.

As a German/American dual citizen, fluent in both native German and native English, I’m able to work seamlessly across markets and act as a trusted partner for both local and international projects.